December 1, 2023

Walt Disney Co. on Wednesday revealed it will enhance how a lot subscribers should pay for sure plans on its streaming companies, making it the newest to take action.

The ad-free variations of Disney+ and Hulu will quickly see their month-to-month membership charges upped by $3, changing into $13.99 and $17.99 respectively, the leisure large mentioned. The standalone ad-supported plans will stay flat, with Disney+ Primary and Hulu staying at $7.99 and Hulu too.

Hulu with dwell TV will turn into $76.99 with adverts, and the model with out them will go as much as $89.99, in line with the press launch.


Disney can also be launching a brand new “Duo Premium” plan that bundles each ad-free variations of the streaming companies for a $19.99 month-to-month price. The corporate has different bundles already out there that change in pricing, some together with ESPN+.

FILE – The Disney+ streaming log-in display is displayed on a tv, Monday, Aug. 9, 2021, in East Derry, N.H. Walt Disney reviews quarterly monetary outcomes reviews quarterly monetary outcomes Tuesday, Nov. 8, 2022. (AP Photograph/Charles Krupa / AP Newsroom)

The corporate mentioned the value will increase will kick in as of mid-October. With these adjustments approaching, the place are the opposite well-liked streaming companies positioned when it comes to subscription value within the U.S.?

What do different streaming companies price?

Netflix, a serious participant within the sector, at the moment has simply three plans within the U.S. after having lately determined to make its Primary plan “not out there for brand spanking new or rejoining members” within the nation. They’re: 

  • Commonplace with Adverts: $6.99 per thirty days
  • Commonplace: $15.49 per thirty days
  • Premium: $19.99 per thirty days

Subscribers to the 2 ad-free plans, Commonplace and Premium, might have bigger month-to-month charges in the event that they selected to have “additional members,” in line with the streaming large’s web site. These “additional members,” which include an additional $7.99 month-to-month cost, are a part of Netflix’s crackdown on subscribers sharing accounts with folks residing exterior their family. 


In the meantime, e-commerce large Amazon has made its Prime Video service, residence to unique collection like “The Marvelous Mrs. Maisel” and “The Boys,” accessible by way of its Amazon Prime membership for years. That asks for $14.99 on a month-to-month foundation or $139 on an annual foundation, in line with the corporate.

Ticker Safety Final Change Change %
DIS THE WALT DISNEY CO. 89.03 -2.71 -2.95%
NFLX NETFLIX INC. 421.66 -8.32 -1.93%
AMZN AMAZON.COM INC. 138.41 -0.15 -0.11%

Customers began having the choice of Prime Video by itself again in 2016, in line with reviews. For simply that subscription, it comes with a price ticket of $8.99 per thirty days.

Streaming services

The brand of the streaming service Netflix may be seen on a tv. (Thomas Trutschel/Photothek through Getty Pictures / Getty Pictures)

In late Might, Warner Bros. Discovery’s new streaming platform bringing collectively HBO Max and Discovery+ content material, Max, went dwell with three totally different membership plans:

  • Max with Adverts: $9.99 per thirty days
  • Max Advert-Free: $15.99 per thirty days
  • Final Advert-Free: $19.99 per thirty days

Paramount World made adjustments to the subscription choices on its streaming platform this summer season too. 

The Paramount+ service on June 27 noticed the official debut of its new Paramount+ with Showtime plan. That plan expenses $11.99 every month, a rise from the prior premium plan, in line with reviews.

Ticker Safety Final Change Change %
AAPL APPLE INC. 177.79 +0.06 +0.03%
WBD WARNER BROS. DISCOVERY INC. 13.70 -0.42 -2.97%
PARA PARAMOUNT GLOBAL 15.27 -0.20 -1.29%

Paramount+ Important, which doesn’t have Showtime content material, skilled a $1 elevate, hitting $5.99 on a month-to-month foundation, per a press launch.

That got here roughly 4 months after Paramount World executives had mentioned in the course of the firm’s February earnings name such will increase would occur.

Streaming TV remote

Video on demand, TV streaming, multimedia. Hand holding distant management (iStock / iStock)

Apple additionally has a streaming service, Apple TV+. It goes for $6.99 a month, a value that falls on the decrease finish of the dimensions for platforms. 

The corporate provides clients buying an Apple machine three months of the streaming service for gratis, its web site acknowledged. The Apple TV+ membership value had a $2 raise in 2022.


Final month, new subscribers to Comcast Company subsidiary NBCUniversal’s Peacock streaming service began going through the next value for his or her memberships. Current subscribers are slated to turn into topic to them Aug. 17, FOX Enterprise beforehand reported.

Right here’s the up to date costs: 

  • Premium: $5.99 per thirty days
  • Premium Plus: $11.99 per thirty days

The previous plan’s value rose $1 from its earlier price, whereas the opposite skilled a barely bigger enhance of $2. 

Ticker Safety Final Change Change %
CMCSA COMCAST CORP. 46.03 +0.10 +0.22%

Beneath the hike, Peacock’s premium plan began coming with a $5.99 per thirty days price ticket, rising $1 from its earlier price. The platform can also be now charging $11.99 per thirty days for its premium plus subscription. Comcast cable clients, together with Xfinity, had entry to Peacock without spending a dime when it first launched, however the firm has since eradicated that perk. 

Peacock has mentioned its wide-ranging catalog of content material has expanded by over 80,000 hours since 2020.

Greg Norman contributed to this report.